Small Business with Steve Strauss

Steve interviews an expert in the field of publicity, Rebecca Hasulek. Rebecca is the author of DIY PR: Public Relations and Content Hacks for the Lean Start-up. Her expertise is particularly suited for small business owners, because of her background in entrepreneurship. In the interview she covers such things as the best way to start, how to make an impact and become a "thought leader", how to get your information to the right people, among a lot of other very valuable information.

Don't forget, you can submit your question for an "Ask An Expert Live" segment by sending an email to theselfemployed@yahoo.com.

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Direct download: Ep.129_FreePublicity.mp3
Category:Podcast -- posted at: 3:00am PDT